Education

Universidad

Universities

University systems are not exempt from seeking to strengthen their competitive advantages.

These complex organizations face marketing challenges such as value / price perception and serve new markets such as continuing education and business linking opportunities. They must also rationalize the costs of attraction and maintenance of talent, the use of new technologies to support teaching. Finally, universities are an important community pillar and should seek to strengthen the relationship with students and alumni through community work, research and philanthropy.

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