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How Standardizing Farming Operations Achieved Total Efficiency for Surexport

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CLIENT
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INDUSTRY
Agriculture
OUR ROLE
Digital Maturity

Surexport, based in Spain and Morocco is one of the world's leading producers of berries, delivering high-quality products to customers worldwide.

To further enhance its competitive edge, Surexport teamed up with London Consulting Group to conduct an in-depth assessment of its strategic direction, operational processes, technology utilization, and human resource development. This collaboration led to the identification of potential improvements and the proposal of proven sector-specific solutions to increase profitability.

strawberries
field

What was the challenge?

Establishing standardized and efficient farming processes for Surexports

Surexport faced multiple challenges in its harvesting and harvesting management processes, including a lack of real-time visibility into farming operations and the absence of standardized best practices performance indicators.

The Power of Consulting

How London Consulting Group helped Surexport transform its berry production processes

1.

Establishing and documenting the best operating practices in the field to serve as the foundation for standardizing farms at the regional level.

2.

Strengthening field and production processes in Spain and Morocco by ensuring standardization across farms, leading to better control of yields and costs per farm.

3.

Creating a system of incentives for fruit harvesting to increase staff retention and improve cost efficiency for this task.

4.

Optimizing the value of recently acquired warehouse automation technology by developing control and management reports that provide visibility into overall process efficiency and productivity rates.

Consistent Results

Surexport partnered with London Consulting Group to achieve significant
improvements in their harvesting and yield management processes.

Culture
Surexport achieved a standards-driven work culture from planting to handling through the project conducted by London Consulting Group, resulting in the identification and achievement of operational standards and benchmarks.

Digital Transformation
Surexport has implemented standardized field tasks and consolidated operational indicators in the farm information system (Power BI), leading to better control and management of field tasks. This has resulted in the identification of multiple efficiency improvement opportunities.

Human Development
The implementation of a fully automated incentive scheme for harvesters has effectively lowered the cost of harvest per hectare, and the work culture has become more accountable through upskilling management to align with data-driven responsiveness.

From Planning to Execution:
The Key to Successful Implementations

London Consulting Group worked with Surexport to design and execute
an integrated set of implementations in order to achieve these objectives.

ACHIEVEMENTS
  • ✔ Establishment of over 1,000 performance standards based on best practices.
  • ✔ Implementation of a standard planting procedure that accounts for control by plot, plant identification by nursery origin, and individual yield.
  • ✔ Design and collection of harvesting standards data that accounts for variables affecting individual yields.
ACCOMPLISHMENTS
  • ✔ Improvements to the farm information system (agromobile) for tracking planting, harvesting, and labor data.
  • ✔ Implementation of a harvest yield monitoring system using Power Business Intelligence.
  • ✔ Establishment of a harvesting incentive scheme to encourage performance.
IMPLEMENTED CHANGES
  • ✔ Mapping of typical days for farm managers, handlers, and dock staff for 
    training and support.
  • ✔ Standardization of practices in Morocco based on best practices in Spain.
  • ✔ Creation of a data visualization system to monitor individual harvester performance.
  • ✔ Reduction of giveaway products delivered to clients.
From Planning to Execution
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What Our Clients
Have to Say

"We would like to highly recommend London Consulting Group as a firm which is committed to achieving the agreed goals and creating an excellent relationship with the personnel from the organizations they assess."

-Andres Morales
CEO, Surexport

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