Cybersecurity: importance and measures in data analytics

In today's times, information and its protection have become one of the most valuable resources within a company, and therefore, cybersecurity solutions are essential to maintain operations without the risk of data leakage.

Cybersecurity helps industries to protect personal data, trade secrets, and everything related to the information that drives today's economy from vulnerabilities or constant threats from third parties seeking unauthorized access.

Faced with data theft, it is important to have digital solutions to protect data, and in this article we will know the importance of cybersecurity and measures in terms of data analytics.

Why is cybersecurity important?

Cybersecurity is in charge of protecting computer systems, networks and data against attacks or accesses that seek to steal information, and its importance is based on the fact that nowadays, data is one of the most valuable assets within an industry.

As a company grows, the amount of information expands significantly, so keeping it secure is vital if efficiency is to be maintained within the organization.

The threat in the networked world has grown exponentially, and now the search for valuable information or the hijacking of computer systems are more common actions, so cybersecurity must be implemented in a company.

Data contains diverse information, such as customers, business strategies, technological developments, figures and transactions, research and industrial secrets, and the consequences of a security breach can have very drastic consequences for organizations.

Cybersecurity is the tool that helps any type of industry to stay calm in this aspect, thus preserving the trust of customers, the company's brand image and reducing the financial losses that can occur.

At the same time, it provides an element in favor within the market, to stand out in the fierce competition that exists to maintain a good place for the public. 

Cybersecurity and Big Data

Cybersecurity solutions are closely related to Big Data, and being enrolled in a digital era, it is normal that industries talk about these terms, and want to optimize the processes that fall under each of these.

An essential tool to protect and take care of the stored information must have Big Data, because the management of all data depends largely on the way processes are carried out, and in this area, a solution such as London Consulting Group's Analytics, Data and BI becomes more relevant.

The digitization of operations in any company is essential, and becoming a data-driven organization starts with a solid foundation, so it is important to have the right technology in place to create secure, reliable and complete information.

Analytics, Data and BI has everything you need for any organization that wants to start analyzing and tracking information in a much simpler way, to better guide their strategies and achieve higher sales, always protected by the security that the solution itself offers.

How do Big Data and cybersecurity relate?

There are constant challenges with the exponential growth of information and how it can be compromised, and here Big Data provides solutions that fit digital security needs.

It is vital to understand these two terms for concrete actions within an industry, as it is important that both are implemented effectively, and the most prominent reasons are as follows.

• Big Data technology serves as a tool to manage and analyze information to help detect potential attacks in real time.
• With Big Data, cybersecurity can identify irregularities and possible unauthorized access. 
• Working with both tools keeps the company more secure, and information will be protected. 
• Possible data breaches can be identified more easily, in order to reinforce security measures.
• Big Data manages and analyzes large volumes of data to provide a complete picture in terms of cybersecurity. 
• It facilitates finding patterns of malicious behavior or some anomalies that may be potential threats. 
• It is crucial to protect people's privacy and data, and working together ensures that the objective is met. 

The complete solution for data security

The purpose of cybersecurity is prevention, that is, to anticipate attacks before they occur and data theft is devastating, so having the right solution is vital.

Analytics, Data and BI is the answer to this problem, as it is designed to integrate effectively into the organizational context of your industry, starting with a thorough analysis of each of the processes while your employees receive training to master the new IT tools.

The core of London Consulting Group's methodology is in the data, in its analysis and protection to design strategies that help your company achieve better results, with the confidence that the information is efficiently protected.

As technology advances, cybersecurity must be in constant evolution in order not to be surprised by new threats, that is why it is a joint work, where aspects such as the following must be included:

• Artificial intelligence
• Cloud security
• Internet of Things (IoT)
• Security automation

London Consulting Group has everything you need to help a company grow without neglecting its data analysis and data protection.

Contact one of our experts to learn all that Analytics, Data and BI can bring to your industry and start the change today.